ION group is a collective of businesses and functions that deliver a multi disciplinary set of products and services in the financial sector.
Design a product and marketing materials that are led by the brand and that has flexibility to undertake an expanding business portfolio using a HR application as the test.
Simplified and personified using the humble dot. A symbol of solidarity but also powerful enough to be used in unison to create strong and powerful messaging.
It is also a handy UI device.